SWEDE FEST – A film festival for SWEDED films!

SF13_Flyer_OL_FINALSWEDE FEST will be held in Fresno, California, this Saturday, May 17th at the Tower Theatre. The venue was launched in 2008 by Roque Rodriquez and Bryan Harley and is now held in three locations, Fresno, Tampa Bay, and Palm Beach.

The idea to re-make a Hollywood hit film with video production essentials (literally just with a camcorder) and a great deal of far-fetched imagination came from Michel Gondry’s 2008 comedic hit movie, Be Kind Rewind, starring Jack Black, Mos Def, Danny Glover and Melonie Diaz.Retrenders - Be Kind Rewind - Michele Gondry - Melonie Diaz - Jack Black - Mos Def - Danny Glover

Now if you haven’t seen the film that sparked this craze – this is just a partial spoiler. The owner of a video store (Danny Glover) reluctantly has to take a business trip, leaving the video store in the hands of his less-in-reliable employee played by Mos Def, who promises nothing will happen while he’s gone. In short, an accident erases every video tape in the store which obviously becomes problematic for business, so Mos Def’s character along with his friends played by Jack Black and Melonie Diaz, creatively find a way to re-film the movies for their customers- and calling them SWEDED!

Popular SWEDED scenes in Be Kind Rewind were the remake of Hollywood hits: Robocop, Men in Black, Ghostbusters and The Lion King.

Click SWEDE FEST for more information about this upcoming event.

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