Drink: the “Pin-Up” Beer Can

If you remember a few years back Coors Light had these “deep cold activation” beer cans and bottles.  The beer can would change colors telling the you that it was a cold cold beer.  Now Brazilian ad agency WMcCann has done something similar with Brazilian beer company Conti Bier with their limited edition “Pin-Up” beer cans.

https://www.youtube.com/watch?v=ZOsiKI_Uexg

I guess now I need to need import some these up here in the States.

Source:  WMcCann Ad Agency.